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Essentials of Marketing Management / (Record no. 2327)

MARC details
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780415553469 (hardback)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780415553476 (pbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780203847206 (ebook)
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13 LAN 2011
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Lancaster, Geoffrey,
Dates associated with a name 1938-
Relator term author
245 10 - TITLE STATEMENT
Title Essentials of Marketing Management /
Statement of responsibility, etc. Geoff Lancaster and Lester Massingham.
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture London:
Name of producer, publisher, distributor, manufacturer Routledge,
Date of production, publication, distribution, manufacture, or copyright notice 2011.
300 ## - PHYSICAL DESCRIPTION
Extent xxv, 524 p. :
Other physical details ill. ;
500 ## - GENERAL NOTE
General note Includes Index
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Massingham, Lester.
Relator term author
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Classification part 5415.13
Item part LAN
Call number prefix HF
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Inventory number Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
        Non-fiction City Campus Library City Campus Library General Stacks 10/28/2020 028673   HF5415.13 LAN 2011 028673 10/28/2020 c.1 10/28/2020 Books
        Non-fiction Mashava Campus Library Mashava Campus Library General Stacks 10/28/2020 028672   HF5415.13 LAN 2011 028672 05/11/2021 c.2 10/28/2020 Books