MyGZULibrary

Marketing Communications Management: (Record no. 2319)

MARC details
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0409107301
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.12 KOE 1987
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Koekemoer, Ludi
245 ## - TITLE STATEMENT
Title Marketing Communications Management:
Remainder of title A South African Perspective/
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture South Africa:
Name of producer, publisher, distributor, manufacturer Butterworths,
Date of production, publication, distribution, manufacture, or copyright notice 1991
300 ## - PHYSICAL DESCRIPTION
Extent 503p.:
Other physical details ill.
500 ## - GENERAL NOTE
General note Includes an index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Communication Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Koekemoer, Ludi. etal.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Classification part 5415.12
Item part KOE
Call number prefix HF
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Inventory number Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
        City Campus Library City Campus Library General Stacks 10/28/2020 4742   HF 5415.12 4742 10/28/2020 c.1 10/28/2020 Books