MyGZULibrary

Global Marketing (Record no. 2009)

MARC details
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781292017389
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF1416 KEE 2015
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Keegan, Warren J.
Relator term author
245 ## - TITLE STATEMENT
Title Global Marketing
Statement of responsibility, etc. Warren J. Keegan & Mark C. Green
250 ## - EDITION STATEMENT
Edition statement 8th
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Boston
Name of producer, publisher, distributor, manufacturer Pearson
Date of production, publication, distribution, manufacture, or copyright notice 2015
300 ## - PHYSICAL DESCRIPTION
Extent 608p. :
Other physical details ill. (col.)
500 ## - GENERAL NOTE
General note Includes index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element International Marketing
General subdivision Export marketing -- Management.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Green, Mark C.
Relator term author
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Edition 8th ed.
Classification part 1416
Item part KEE
Call number prefix HF
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Inventory number Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
        Non-fiction City Campus Library City Campus Library General Stacks 10/26/2020 027970   HF1416 KEE 2015 027970 10/26/2020 c.1 10/26/2020 Books