MyGZULibrary

Marketing Research: (Record no. 1378)

MARC details
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071270106
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.2 HAI 2009
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hair, Joseph,F. Jr.
Relator term Author
245 ## - TITLE STATEMENT
Title Marketing Research:
Remainder of title In a digital information environment/
Statement of responsibility, etc. Joseph F. Hair,JR, Robert P. Bush and David J. Ortinau
250 ## - EDITION STATEMENT
Edition statement 4th ed.
Remainder of edition statement International edition
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Boston:
Name of producer, publisher, distributor, manufacturer McGraw Hill,
Date of production, publication, distribution, manufacture, or copyright notice 2009
300 ## - PHYSICAL DESCRIPTION
Extent 690p.
Other physical details ill.(col.)
500 ## - GENERAL NOTE
General note Includes index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing Research
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Bush ,Robert,P.
Relator term author
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Ortinau David,J.
Relator term author
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Edition 4th ed.
Classification part 5415.2
Item part HAI
Call number prefix 2009
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
        Non-fiction City Campus Library City Campus Library General Stacks 10/13/2020   HF 5415.2 HAI 2009 024675 10/13/2020 c.1 10/13/2020 Books