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Changing Consumer Behaviour /

East, Robert, 1940-

Changing Consumer Behaviour / Robert East. - xix, 252 p. : ill. ;

includes index

Includes bibliographical references

ISBN: 9780304325337 :

Subjects--Topical Terms:
Consumer behavior.
Consumer attitudes
Consumer

LC Class. No.: HF5415.32 EAS 1990

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Changing Consumer Behaviour /