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Contemporary cases in South African marketing /

Abratt, Russell

Contemporary cases in South African marketing / Russell Abratt - 180p. : ill.

Includes appendix

ISBN: 9781919876049

Subjects--Topical Terms:
Marketing -- South Africa -- Case studies.
Marketing -- South Africa.
Marketing.

Subjects--Geographic Terms:
South Africa

LC Class. No.: HF5415.12 ABR 2001

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Contemporary cases in South African marketing /