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Services marketing : the Indian perspectives : text and readings /

Shanker, Ravi

Services marketing : the Indian perspectives : text and readings / Ravi Shanker - 656p. : ill.

Includes bibliographical references and index

ISBN: 8174462678

Subjects--Topical Terms:
Services marketing

LC Class. No.: HF5415 SHA 2005

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Services marketing : the Indian perspectives : text and readings /