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Successful marketing in the 21st century : the imperatives, concepts and challenges /

Kyambalesa, Henry

Successful marketing in the 21st century : the imperatives, concepts and challenges / Henry Kyambalesa - 320p. :

Includes bibliographical references

ISBN: 9788179290590

Subjects--Topical Terms:
Marketing--Concepts and challenges

LC Class. No.: HF5415 KYA 2003

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Successful marketing in the 21st century : the imperatives, concepts and challenges /