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Financial Times Mastering Marketing : the Complete MBA Companion iMarketing

Financial Times Mastering Marketing : the Complete MBA Companion iMarketing Tim Dickson executive ed. - ix, 342p. : ill. ;

includes bibliographical references and index

ISBN: 9780273642220

Subjects--Topical Terms:
Marketing.

LC Class. No.: HF5415 FIN 1999

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Financial Times Mastering Marketing : the Complete MBA Companion iMarketing