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Cross- cultural business behavior marketing, negotiating and managing across cultures /

Gesteland, Richard R.

Cross- cultural business behavior marketing, negotiating and managing across cultures / Richard R Gesteland - 277p.

Include index

ISBN: 817649156x

Subjects--Topical Terms:
Business behavior

LC Class. No.: HD 31 GES 2000

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Cross- cultural business behavior marketing, negotiating and managing across cultures /