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Public relations cases /

Hendrix, Jerry A.

Public relations cases / Jerry A. Hendrix, Darrell C. Hayes. - 7th ed. - [Southbank, Victoria], Australia ; [Belmont, Calif.], United States : Thomson/Wadsworth, c2007. - xii, 449 p. : ill. ; 24 cm.

Includes bibliographical references and index.

ISBN: 9780495170839

LCCN: 2006920823

Subjects--Topical Terms:
Public relations--United States--Case studies.
Publicity--Case studies.

LC Class. No.: HM1221 / HEN 2007

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Public relations cases /